Here, we’ll take a closer look at the steps to franchising when you partner with ZOR411. ZOR411 isn’t your typical franchise development agency. On the contrary, we work with franchises from their earliest stages, take them all the way through development, and continue to work with them once they’re up and running. We partner with franchises that are looking for expert guidance throughout the franchising process, rather than just help in one or two areas (such as other franchise development agencies provide). Here, get a closer look at the steps all of our partners work through.
1. Contact Us and Tell Us About Your Concept
We work with brands that have already started the franchising process as well as those that are still in the conceptual stages. When you contact us, give us some information on who you are and what your business is all about! If it’s a unique concept in a growing industry, we could be a good fit.
2. Sign a Franchise Development Agreement
If we agree that we’d like to work together, you’ll sign a franchise development agreement. This lays out the terms of our partnership, including what we can expect from one another. Now that this is taken care of, we can get to work on creating your new franchise brand.
PGXT is what we call our intensive franchise development program. In fact, this is one of the most important steps to franchising you’ll take with ZOR411. In the PGXT program, we’ll break down your system to its bare bones so we can get a good understanding of everything you already have in place. From there, we’ll build it back up, stronger than before. PGXT is where we hammer out details like:
- Creating or improving an FDD
- Developing a franchisee training program
- Creating resources such as marketing materials
- Fine-tuning your brand’s competitive advantages
By the time we finish with PGXT, your franchise should be highly-competitive and ready to start selling units.
4. Making Your First Sales
ZOR411 understands exactly what it takes to find new franchisees. We’ll work hand-in-hand with you to create a targeted marketing campaign designed to catch the attention of your ideal investors. Once they’ve let you know they’re interested, we’ll also help move them through the sales funnel towards closing the deal.
5. Growing Your Business and Beyond
Once you’ve started to sell units, PGXT will continue to work with you (per the terms of our franchise development agreement) to grow your brand and meet your sales goals. This is one of the best parts of the ZOR411 program: you’ll have a dedicated franchising expert at your side as you grow your brand, so you’ll be able to enjoy the benefits of our knowledge for years to come.
Essentially, you can break our process down into three basic steps: “Love It. Learn It. Live It.”
This is just a quick overview of the steps to franchising with ZOR411. The specifics are different for every brand we work with. Contact us today to learn more about how we can help grow your franchise!