The DRIPBaR: A PROACTIVE WELLNESS FRANCHISE
The DRIPBaR is just one of several franchise brands ZOR411 currently partners with. A health and wellness franchise, customers love that they can visit The DRIPBaR for IV Lifestyle drips, IV Health Support drips, IM Quick Shots, oral supplements, and other exciting products and services. Here, learn more about The DRIPBaR and how ZOR411 helped to grow this unique concept into the popular medical franchise it is today.
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What is an IV Drip Franchise?
IV drip franchises like The DRIPBaR are an emerging concept. The main appeal of infusion therapy is that it allows for faster and more effective absorption: liquids are able to bypass the gastrointestinal system (where they’re broken down), and go straight into the bloodstream. The DRIPBaR leverages this benefit and provides IV therapies that are designed to do everything from slowing the signs of aging to energizing and refreshing.
While some of The DRIPBaR’s therapies are akin to relaxing spa franchise treatments, others can be enjoyed over a lunchbreak, or any time customers have a few minutes to spare.
The DRIPBaR’s Partnership with ZOR411
When leaders at The DRIPBaR approached us about helping them develop
this unique concept, we were excited to do so for a few reasons:
IV infusion franchises are an emerging industry. Similar to other emerging concepts like oxygen bar franchises, their unique products and services can’t be found just anywhere.
The DRIPBaR operates at the intersection of the spa and healthcare franchise industries, both of which are growing steadily. This indicates that there’s great potential in their business model today.
They offer a wide range of IV therapies targeted at many different customer types. Other services, like IM shots, add multiple revenue streams and added value to the brand.
With our criteria satisfied, we made the decision to welcome The DRIPBaR to the ZOR411 family by giving them a spot in PGXT, our incubation program for new franchises. There, we worked to refine their concept and build up their franchise offering. A few of the ways we did so included:
Refining their franchise disclosure document
Doing market research on the demand for their services across the U.S.
Branding and developing a unique image
Strengthening their franchisee training and support programs
Today, The DRIPBaR is a valuable ZOR411 partner.
We invested in their success and together, have seen great results.
Could your franchise concept be the next DRIPBaR?
Contact ZOR411 today to learn more about our franchise development program!
